RealXGear Cooling Towel keeps you 20 degrees cooler than the outdoor ambient temperature. Towel is 24" x 16.5". It s like having your own air conditioner on you at all times. Keeps you cool all day long! and is reusable simply by soaking the towel in water. The cooling towel is machine washable and be used hundreds of times and comes in its own storage container for years of reliable use. RealX Sports Towel is made with durable, environmentally friendly super absorbent cloth. Made from a revolutionary highly evaporative material that retains water while remaining dry to the touch. When it stops cooling, simply re-wet the Real X Sports Towel in hot or cold water and wring it out. Within minutes, it s cool again. It is ideal for going to the lake, playing sports, ballgames, working outside, going to the gym and all other outdoor activities!